On Design atheism
By Admin I: as this blog grows, things change. Some of our so called beliefs dramatically shift to take different aspects, and in the end, we’re not world saviors, even though some graphic designers think they are. We previously wrote about the fact that “Graphic” Design, in the traditional sense of the word, died a long time ago, yet even then, it was nothing but a basic form of ‘commercial art’, a tool.
So we used to believe that ‘Design’ is the wholesome concept, the roots that we should all refer to, but let me cut it short: even ‘Design’ is dead, whatever, you know what? Call us ‘Design atheists’.
Wait, this is not another dark post that will make you yawn, or it might be one, but what is left for us to stand for in today’s communication field is nothing but 2 main tools that we can indulge in: literature and talent, and by talent, I mean illustration.
Who cares if you can photoshop a head onto a donkey’s body, properly use or abuse typography, or unethically intimidate whoever tries to shake your design throne, no really, who cares? All visual aspects feel out of context, out of value, but the genuine connection between head and hand, writing and drawing. It is mainly what scares designers in this country, that they try to shut it, to outshine the hell of it; why do you know a kitsch couch designer and you fail to know David Habchy or Fouad Mezher or Jorj abou Mhaya? Why do you drool over an internship at a reputable agency, while you lack the brain to buy a 5000 LBP Samandal issue?
You know why? Because language and hand intimidate those flamenco birds, they cannot fight it back but with a cheap weapon called channeling, dissecting and layering. They made ‘illustration’ a detail in design, a course in education, just like the split that happened to activism, it got channeled into specific directions (gay activism, feminism, etc..) to lessen the impact of the whole mass, and this was when activism died.
Design has been butchered, flattened and split into layers of specificity, making you write less, say less and do less.
I don’t believe in design, if you’re a student, drop your major, go and write, collaborate, illustrate and don’t use their weapons.